Southwest is overhauling Rapid Rewards with a new top-tier status, expanded Companion Pass perks and more ways for travelers to earn and use points.

Southwest Airlines is overhauling its loyalty program and replacing A-List and A-List Preferred with three new tiers.

Southwest just revamped its Rapid Rewards program for 2027. Here’s what to know if you’re a frequent Southwest traveler.

A major Canadian supermarket chain has notified customers in its loyalty program that their personal information was accessed during a cybersecurity breach. The chain says it discovered the activity ...

New Programs Reward Member Engagement and Help Travelers Discover Overnight Stays Along Their Routes FLEMINGTON, NJ, ...

Southwest Airlines is introducing a new Rapid Rewards tier system, with new ways to earn and redeem points. Here’s what ...

The A-List and A-List Preferred status names will be retired, replaced by Silver and Gold. A new tier, Platinum, will be the ...

The airline's Rapid Rewards program has seen massive growth this year. Southwest's latest changes aim to reward members ...

The Dallas carrier is also boosting the reward earnings for members of its credit card program.

Southwest is overhauling Rapid Rewards with a new Platinum tier, international airline partnerships and more ways to earn and ...

The Dallas carrier is overhauling its loyalty program to spur engagement with customers.

Southwest Airlines is expanding its Rapid Rewards program with new elite status tiers, milestone rewards and additional ways to use points.